Telling Your Best & Most Donor-Centric Story
This program is sold out. If you'd like to be placed on the waiting list, please check the Register Now button.
At its core, fundraising is storytelling. Every nonprofit has a story to tell, and it is the story that is most compelling to donors, prospects and volunteers.
Presenter Diane Marty, Founder & Principal, Faire Consulting LLC explores ways to successfully integrate stories into your fundraising messages, including empirically proven strategies, easy-to-employ tactics, and even touch on taboo no-nos.
Bring along something you are working on involving a story component (an appeal, a stewardship letter, a case statement, etc.), as we will actively workshop your own material during this interactive session. You can count on learning specific tactics to proactively tweak the way you’re presenting your agency to external constituents (aka donors and prospects!)
This presentation builds on storytelling content presented by Merrigan & Co. in the February marketing series program. Don’t worry – if you weren’t able to attend that sold out event, some of their material will reappear (with permission) in this workshop as a building block.
This is a program of the Fundraising Fundamentals series.
Presenter Diane Marty, Founder & Principal, Faire Consulting LLC is a senior level fundraiser and educator with more than two decades of active involvement in the nonprofit sector. Diane has been an adjunct professor since 2015 at Rockhurst University’s Nonprofit Leadership Studies Department. She also co-teaches graduate student seminars for the Midwest Center for Nonprofit Leadership through the University of Missouri-Kansas City's Henry W. Bloch School of Management.