Webinar - Rock Your Marketing Without Cute Kids or Puppies
Connecting your story to people's lives is key to excellent marketing -- and easier said than done. What can organizations whose missions may be more challenging to communicate or bring up in social conversation, whose clients have privacy concerns, or whose services do not instantly connect with the general public as an urgent need do?
Nonprofit Connect's member organizations bring an impressive arsenal of marketing and communications skills, strategies, and creative execution. You asked us to highlight members who are rocking their marketing without instant-heartstring photos of the cute children and animals they serve. We listened!
Join us to learn top tips and best practices from presenters Karen Campbell, Director of Development and Communications, BikeWalkKC, and Jenny Kutz, Director of Communications, KVC Health Systems. Karen and Jenny will discuss how to:
- Create and communicate a human, even visceral, connection between your community and your organization's mission
- Tell stories about your clients while respecting confidentiality and privacy
- Increase engagement with your audiences
- Leverage the voices of others to tell your story
- And more!
- Mandy Caruso-Yahne, Episcopal Community Services
- Scott Easterday and Rhonda Lyne, Midwest Music Foundation
- Scott Mason, Rose Brooks Center
About the presenters:
Karen Campbell manages BikeWalkKC’s development and communications efforts in support of the organization’s strategic plan. She has extensive experience in fundraising, marketing, and program development and received her M.A. and B.A. degrees from the University of Missouri-Kansas City.
Jenny Kutz leads KVC Health System’s marketing, communications and PR team, which operates as a mini creative agency serving 8 different business units who employ nearly 1,500 people at 35 locations. Jenny has 17 years of marketing experience in a diverse set of environments including fast-growing tech companies, international nonprofits, digital ad agencies, and as a marketing consultant to dozens of businesses.
Promo: Rock Your Marketing Without Cute Kids or Puppies from Tomomi Summers on Vimeo.
Thank you to our webinar series sponsor:
Date and Time
Wednesday Jun 7, 2017
9:00 AM - 10:00 AM CDT
Wednesday, June 7, 2017
9:00 - 10:00 AM
Location
Your desk! Webinar access instructions provided after registration.
Fees/Admission
$25 Nonprofit Connect members
$40 nonmembers
Contact Information
Tomomi Summers
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