Marketing and Communications Manager

The Arts & Recreation Foundation of Overland Park (the Foundation) supports and enhances the cultural, recreational, and artistic experiences that make Overland Park a vibrant community. We fundraise, advocate, and manage programs for the benefit of beloved community assets such as the Overland Park Arboretum & Botanical Gardens, Deanna Rose Children’s Farmstead, and the city’s arts programs.

We are seeking a strategic and creative Marketing and Communications Manager to join our team. This position plays a key role in crafting and communicating our story in order to grow our mission impact.

Responsibilities

• Develop and implement a multi-channel communications and public relations strategy for the Foundation and its Friends groups (Friends of the Arboretum, Friends of the Farmstead, and Friends of Overland Park Arts) in order to support the organization’s fundraising and advocacy efforts.
• Serve as the Foundation’s brand champion and ensure adherence to brand standards in all organizational communications.
• Serve as the Foundation’s primary spokesperson and engage local media outlets to help tell the Foundation’s story and bring awareness to its mission.
• Manage social media accounts (Facebook, Instagram, TikTok, LinkedIn) for the Foundation and its Friends groups.
• Utilize Constant Contact to develop and send email news blasts and newsletters to donors and members of Friends of the Arboretum, Friends of the Farmstead, and Friends of Overland Park Arts, and event-specific communications such as reminders and post-event surveys.
• Develop digital guides for special events as needed.
• Utilize Google Forms to create surveys and other response forms as requested.
• Serve as the webmaster for the Foundation’s website (artsandrec-op.org), and the organizational point of contact for the third-party website designer and host.
• Build and maintain strong relationships with local media partners and social media influencers.
• Ensure that marketing and communications strategies are executed within budget and negotiate barter agreements with media partners and influencers when appropriate.
• Design, order and place advertising materials as needed, including signs, banners, and print and electronic ads, and promotional items such as t-shirts and other giveaways.
• Build and maintain strong working relationships with the Foundation’s partners at the City of Overland Park, including the staff at the Overland Park Arboretum & Botanical Gardens, Deanna Rose Children’s Farmstead, and the city’s arts and events staff.
• Work with Foundation colleagues to ensure donors are recognized appropriately in all communications.
• Collaborate with Foundation colleagues to develop content for the organization’s annual impact report, and produce the report in attractive and compelling format(s) that effectively communicate the Foundation’s mission impact.
• Assist with planning and executing fundraising events as needed.
• Assist with the Leap ticketing platform and ticket sales, including occasional on-call duties for evening and weekend events.
• Perform other duties as assigned to support organizational goals.

Qualifications

• High school diploma required; four-year college degree preferred.
• Minimum of two years of related experience, preferably in a nonprofit setting.
• Strong attention to detail and organizational skills.
• Excellent written and verbal communication abilities.
• Outstanding customer service and interpersonal skills.
• Proven track record in utilizing Facebook, Instagram, TikTok and LinkedIn to promote a business or organization.
• Experience in developing and executing strategic marketing plans.
• Proficiency in Microsoft Office and Google Workspace applications.
• Proficiency in WordPress and/or other website content management system.
• Proficiency in Adobe Creative Suite, Canva, and/or other graphic design platform.
• Proficiency in Constant Contact and/or other e-communications platform.
• Ability to manage multiple priorities and meet deadlines.
• Ability to lift up to 30 pounds.
• Availability to work occasional evenings and weekends for special events.

Compensation and Benefits

• Annual salary: $51,350-$70,600, commensurate with experience and education.
• Benefits include:
  • Two weeks of paid vacation per year
  • Nine paid holidays
  • Monthly phone allowance
  • Mileage reimbursement

The Arts & Recreation Foundation of Overland Park is committed to inclusive hiring practices that reflect the diversity of the community we serve. To apply, please submit a cover letter and resume to info@artsandrec-op.org.