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Coordinator, Social Media

Posted: 06/09/2024

Marketing & Communications

APPLY HERE:https://www.nelson-atkins.org/careers-internships/?gnk=job&gni=8a78859f8fef1fc901900d6c0121209f&gns=NP+Connect

Location: Kansas City, MO, 64111

The Social Media Coordinator is responsible for ensuring our social media strategy and execution aligns with larger marketing objectives and brand standards. They will collaborate with an internal team of copywriters, photographers, and designers on content creation and will be responsible for trend research, creative ideation, content scheduling, and community management. This position will lead internal and external initiatives for social media collaborations with partners, organizations, and key influencers.

KEY ACCOUNTABILITIES/ESSENTIAL FUNCTIONS

Social Media Strategy: Collaborate with the Director of Marketing to develop strategic plans for each channel, audience, and content theme. Use analytics to adjust strategies and meet social media goals for both organic and paid efforts.
Trend and Industry Research: Produce regular trend reports and recommendations on trends that align with the museum’s brand. Research emerging platforms and features, providing recommendations as needed.
Community and Brand Management: Engage with followers through comments, direct messages, and tags. Monitor brand sentiment and alert the team to any issues, especially negative trends.
Influencer Outreach: Identify and engage with relevant social media influencers. Pitch museum events and programs for feature on their accounts.
Partner Coordination: Work with other brands and organizations on joint social media initiatives to enhance reach.
Content Coordination: Develop a content calendar aligned with strategic goals. Collaborate with internal teams to create content for key platforms and maintain regular communication with colleagues.
Content Scheduling: Use Sprout Social and platform tools to schedule weekly content.
Data Analysis: Create reports, analyze social media data, and recommend adjustments to better reach target audiences.
Other: Complete all other duties as assigned or requested for the general support of the division and organization.

CORE CAPABILITY REQUIREMENTS

Education/

Experience

Bachelor’s degree in journalism, marketing, communications, business, English, or related field
At least three years of professional social media marketing experience
Exceptional writing, research, and communication skills
Familiarity working within a brand’s established standards
Keen eye for detail
Excellent organizational and time management skills
Ability to work independently or with a team to meet deadlines

Core Competencies

Integrity: Demonstrating honesty and a consistent and uncompromising adherence to strong moral and ethical principles and values.
Emotional Intelligence: High EQ (emotional intelligence) with experience managing and building positive relationships with cross-functional teams.
Inclusion: Including and integrating all people and groups; respecting people from all backgrounds and cultures; understanding, accepting, and valuing differences among people.
Communication Skills: Ability to interact professionally with all levels of internal staff and with external stakeholders. Strong interpersonal communication skills; diplomatic and collaborative work style. Excellent public speaking skills and ability to work with multiple audiences.
Organization Skills: Ability to establish priorities, meet deadlines, and handle numerous assignments concurrently.
Financial Acumen: Maintain and apply a broad understanding of financial management principles to ensure decisions are fiscally sound and responsible.
Technical Acumen: Well-versed in technology and/or the ability to identify technologies that have impact on growth and sustainability of the museum; ability to attain the knowledge required to leverage the power of those technologies in the daily job.

POSITION SPECIFICATIONS

Department	Brand and Content
Salary Grade Starting Hourly Range Starting Salary Range	Grade Level 5 $22.48 - $25.31 per hour $46,758 - $52,644 annual salary equivalent
FLSA Classification	NON EXEMPT
Working Conditions/Physical Requirements	Working conditions are typically those of an office environment. Work primarily at a desk, use a PC/ Perform with frequent interruptions and/or distractions. The ability to attend on-site meetings/events within the museum and museum properties. Perform effectively under conditions of fluctuating workload.
Hours/Travel Expectations	Monday to Friday workweek. Work hours are generally 9 AM to 5 PM (35 hour work week) Will occasionally work after hours when engaging with social media followers and influencers. 0-5% of Travel Required

Non-Discrimination

The Nelson-Atkins is an equal opportunity employer and strongly encourages applications from people of color, persons with disabilities, women, and LGBTQ+ applicants.

The Nelson-Atkins Museum of Art does not discriminate based on race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law. All employment is decided based on qualifications, merit, and business need. For individuals with disabilities who would like to request an accommodation, please contact the Human Resources Department.

The Nelson-Atkins Museum of Art conducts pre-employment background checks as part of our selection process.

Salary information is a general guideline only. The Museum considers factors such as (but not limited to) scope and responsibilities of the position, candidate’s work experience, education/training, key skills, internal peer equity, as well as market and business considerations when extending an offer.

Job Type: Full Time

Salary Range: $50,000 - 74,999

The Nelson-Atkins Museum of Art

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