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Nonprofit Connect Blog

Friday, October 18, 2019
How to Develop a Strategic, Somewhat Future-Proof Nonprofit Marketing Plan for the Future

The strategic marketing planning process, the way we’ve known it thus far, may be becoming inadequate for nonprofits. Any marketer will tell you that to stay contemporary with customers, you can’t just react to change. You must anticipate change.

Guest Post: EAG Advertising & Marketing

Friday, July 26, 2019
Are you doing all you can with your nonprofit blog?

It’s the standard for every website (nonprofit or for profit) these days to have a blog—but are you getting the most mileage from yours?

Guest Post: EAG Advertising & Marketing

Monday, June 3, 2019
I was a first-time donor...

Tom Ahern is presenting to Nonprofit Connect on July 12, 2019. In his blog post, Tom shared his experience as a first-time donor, and what the organization did right to keep him coming back.

Guest Post: Tom Ahern

Monday, January 29, 2018
Google Ad Grants Changes for Your Nonprofit

Starting January 1, Google Grantees now have even more boundaries to navigate in order to remain eligible for the $10,000 of monthly free advertising. Learn more about the changes and how your nonprofit can respond.

Nonprofit Connect

Monday, June 27, 2016
Email Marketing That Sounds Good Enough to Read

Guest post by Fervor Marketing Concepts Fervor sponsors Nonprofit Connect's Marketing Matters series. Check out our next program about Google Maps, Apps and Beyond on July 12. Learn more and RSVP. Knowing what to say is the easy part. But here’s the challenge: how to say it? Our clients and friends often ask us how they can strike the right tone in email marketing. Here are our tips on how to develop your nonprofit’s voice in your email campaigns:

Nonprofit Connect

Tuesday, April 26, 2016
Win Inside First

Guest post by Mike Farag, founder at Fervor Marketing Concepts Fervor sponsors Nonprofit Connect's Marketing Matters series. Check out our next program about Modern Media Relations on May 10. Learn more and register here. When I started Fervor more than seven years ago, it was a simpler time. Mostly me and a few trusted creatives. We were good at helping clients, exposing their real strategic needs from a marketing perspective and then executing that strategy. We developed a pretty cool process called a

Nonprofit Connect

Monday, March 21, 2016
4 Steps to Big Marketing on a Tiny Budget

Those of us that work in nonprofits know a thing or two about small budgets. For most nonprofits, we either have no funds or a very small amount that can be dedicated to paid advertising for our organizations. When KC Pet Project started in 2012, we had a lot to overcome: a negative image about the Kansas City, MO animal shelter that we took over that had a 40 year history of being a high-kill shelter and we were a brand new nonprofit organization in Kansas City. We had to be creative with our strategy to

Nonprofit Connect