Fearless Event Fundraising
Leverage modern marketing strategies to elevate your fundraising potential.
It's easy to go full throttle investing time and money on marketing for your fundraising event. However, decisions made without a full understanding of your organization's positioning, target audience and reach can lead you straight down the road to frustration. It's time to re-energize your event marketing campaign to not only get optimal exposure, but have donors and guests digging deeper in their pockets.
At this presentation you will learn how to:
- Understand your target niche
- Communicate your mission effectively
- Introduce or leverage new modern marketing strategies
- Serve your audience at a higher level with content that sells
- Get the right people in attendance
Mary-Catherine Reinert is the Owner and Creative Art Director at BP Creative Group. With over a decade in graphic design, marketing and branding, Mary-Catherine's specialty is creating strategy for well-executed, successful events and campaigns. Her "Break the Rules" mentality gives insight as to why it is critical to fine-tune every detail to make an event a great success.
Parking Information:Nonprofit Connect is located in the KCPT building under the big red tower. Please park in one of the two lots directly north and across 31st Street from the station, leaving the main lot for KCPT staff and visitors with disabilities. Do not park in spaces marked AKC in the west side of the lot. Use caution when crossing the street.
Related Programs:Fund Development Institute - Applications due November 7
501(c) Success: Major Gifts - The Artful Ask - November 18